{"id":2893,"date":"2018-07-27T12:21:00","date_gmt":"2018-07-27T04:21:00","guid":{"rendered":"https:\/\/www.champpartners.com\/zh-hant\/?p=2893"},"modified":"2018-10-24T10:10:43","modified_gmt":"2018-10-24T02:10:43","slug":"job-recruitment-ads-marketing-concept","status":"publish","type":"post","link":"https:\/\/www.champpartners.com\/zh-hant\/blog\/job-recruitment-ads-marketing-concept\/","title":{"rendered":"\u4f60\u7684\u62db\u8058\u5ee3\u544a\u62db\u4e0d\u5230\u60f3\u8981\u7684\u4eba\u624d\uff1f\u90a3\u662f\u4f60\u6c92\u7528\u71df\u92b7\u7684\u89d2\u5ea6\u4f86\u601d\u8003"},"content":{"rendered":"\n

\u4f60\u7684\u6709\u6c92\u6709\u8a66\u904e\u4f60\u767c\u4f48\u7684\u62db\u8058\u5ee3\u544a\u9072\u9072\u6c92\u6709\u56de\u61c9\uff0c\u6216\u8005\u6536\u5230\u7684\u56de\u61c9\u90fd\u4e0d\u662f\u4f60\u60f3\u8981\u7684\u4eba\uff0c\u9019\u6216\u8a31\u662f\u4f60\u7684\u62db\u8058\u5ee3\u544a\u51fa\u4e86\u554f\u984c\u3002\u73fe\u5728\u7684\u7db2\u7d61\u6c42\u8077\u5e73\u53f0\u8d8a\u4f86\u8d8a\u591a\uff0c\u4f46\u6703\u5728\u62db\u8058\u5ee3\u544a\u4e0a\u4e0b\u529f\u592b\u7684\u516c\u53f8\u4e26\u4e0d\u591a\uff0c\u5982\u679c\u4e00\u4efd\u5ee3\u544a\u80fd\u7528\u5728\u4e0d\u540c\u7684\u8077\u4f4d\u62db\u8058\u4e0a\uff0c\u90a3\u7d55\u5c0d\u4e0d\u662f\u4e00\u500b\u597d\u7684\u62db\u8058\u5ee3\u544a\uff0c\u60f3\u4e00\u4e0b\u5de5\u4f5c\u7684\u5167\u5bb9\u548c\u8981\u6c42\uff0c\u9019\u4efd\u5ee3\u544a\u61c9\u8a72\u600e\u9ebc\u5beb\uff0c\u6c42\u8077\u8005\u770b\u5b8c\u5f8c\u6703\u905e\u4ea4\u7c21\u6b77\u55ce\uff1f<\/p>\n\n\n\n\n\n\n\n

\u600e\u6a23\u7684\u62db\u8058\u5ee3\u544a\u66f4\u80fd\u5438\u5f15\u4f60\u7684\u6ce8\u610f\uff1f<\/h3>\n\n\n\n

\u7ad9\u5728\u6c42\u8077\u8005\u7684\u89d2\u5ea6\uff0c\u62db\u8058\u5ee3\u544a\u4e0a\u6709\u54ea\u4e9b\u5167\u5bb9\u662f\u4f60\u95dc\u6ce8\u7684\uff0c\u54ea\u4e9b\u66f4\u80fd\u5438\u5f15\u4f60\uff1f\u73fe\u5728\u7684HR\u4eba\u54e1\u4e5f\u61c9\u8a72\u5b78\u7fd2\u71df\u92b7\u7684\u6280\u5de7\uff0c\u7528\u71df\u92b7\u7684\u982d\u8166\u4f86\u5beb\u62db\u8058\u5ee3\u544a\uff0c\u6211\u5011\u53ef\u4ee5\u5617\u8a66\u7528\u884c\u92b7\u7d44\u5408\uff084Ps\uff09\u4f86\u5206\u6790\u5982\u4f55\u5236\u5b9a\u62db\u8058\u5ee3\u544a\u3002<\/p>\n\n\n\n

1. \u5ba3\u50b3 (Promotion)<\/h3>\n\n\n\n

\u8981\u8aaa\u5438\u5f15\u4eba\uff0c\u4e0d\u5c11\u516c\u53f8\u90fd\u6703\u5c07\u62db\u8058\u5ee3\u544a\u8a2d\u8a08\u7684\u5341\u5206\u7f8e\u89c0\u3001\u6436\u773c\u3001\u5145\u6eff\u8a2d\u8a08\u611f\uff0c\u66f4\u5225\u8aaa\u662f\u50cf\u62db\u8058\u8a2d\u8a08\u5e2b\u9019\u6a23\u7684\u4e86\u3002\u4f46\u5728\u5ee3\u544a\u773c\u82b1\u7e5a\u4e82\u7684\u5e02\u5834\u4e0a\uff0c\u7db2\u6613\u7684\u9019\u4e00\u500b\u62db\u8058\u5ee3\u544a\u5c31\u8d70\u7684\u4e0d\u4e00\u6a23\u7684\u98a8\u683c\uff0c\u4f46\u4f9d\u7136\u5341\u5206\u5438\u5f15\uff0c\u9084\u6709\u4e00\u9ede\u81ea\u5632\u7684\u611f\u89ba\u3002<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u5716\u7247\u4f86\u6e90\uff1a\u4e92\u806f\u7db2<\/p>\n\n\n\n

\u7576\u7136\uff0c\u9019\u53ea\u662f\u5728\u8a2d\u8a08\u4e0a\uff0c\u62db\u8058\u5ee3\u544a\u66f4\u591a\u662f\u4ee5\u6587\u6848\uff08\u5167\u5bb9\uff09\u70ba\u4e3b\uff0c\u54ea\u4e9b\u5167\u5bb9\u80fd\u5920\u5438\u5f15\u6c42\u8077\u8005\u6ce8\u610f\u5462\uff1f\u53ef\u4ee5\u4e0a\u7db2\u641c\u4e00\u4e0b\u5728\u5404\u5927\u62db\u8058\u7db2\u7ad9\u4e0a\u7684\u62db\u8058\u5ee3\u544a\uff0c\u8a31\u591a\u90fd\u660e\u78ba\u7684\u5beb\u5230\u9700\u6c42\u591a\u5c11\u5e74\u5de5\u4f5c\u7d93\u9a57\u3001\u5b78\u6b77\u6216\u6280\u5de7\uff0c\u9019\u6a23\u78ba\u5be6\u7be9\u9078\u4e86\u4e00\u4e9b\u4e0d\u7b26\u5408\u8981\u6c42\u7684\u6c42\u8077\u8005\uff0c\u4f46\u662f\u9019\u4e26\u4e0d\u80fd\u5438\u5f15\u5230\u6c42\u8077\u8005\uff0c\u4e0d\u5982\u9664\u4e86\u300c\u4f60\u9700\u8981\u2026\u300d\u9019\u4e00\u584a\u4e0a\uff0c\u52a0\u4e0a\u300c\u4f60\u80fd\u5728\u6211\u5011\u9019\u88e1\u7372\u5f97\u2026\u300d\u6216\u8005\u300c\u6211\u5011\u80fd\u63d0\u4f9b\u2026\u300d\uff0c\u6bd4\u8d77\u5e73\u92ea\u76f4\u8ff0\u7684\u63cf\u8ff0\u5de5\u4f5c\u5167\u5bb9\u548c\u8981\u6c42\uff0c\u6c42\u8077\u8005\u66f4\u60f3\u8981\u770b\u5230\u8077\u696d\u7684\u524d\u666f\u548c\u81ea\u5df1\u7684\u767c\u5c55\u65b9\u5411\uff0c\u4e0d\u5c11\u4eba\u5728\u6c42\u8077\u7684\u6642\u5019\u66f4\u91cd\u8996\u8077\u696d\u751f\u6daf\u898f\u5283\uff0c\u80fd\u5b78\u7fd2\u5230\u4ec0\u9ebc\u6280\u80fd\u3001\u6216\u80fd\u767c\u5c55\u5230\u4ec0\u9ebc\u7d1a\u5225\u7684\u8077\u4f4d\u7b49\u7b49\u3002<\/p>\n\n\n\n

\u7528\u71df\u92b7\u7684\u65b9\u5f0f\u4f86\u8a2d\u8a08\u62db\u8058\u5ee3\u544a\uff0c\u6709\u4e00\u4e9b\u9664\u4e86\u5167\u5bb9\u4ee5\u5916\u6703\u52a0\u5165\u4e00\u4e9b\u5716\u7247\u6216\u5f71\u7247\uff0c\u751a\u81f3\u662f\u54e1\u5de5\u5c0d\u516c\u53f8\u7684\u6b63\u9762\u8a55\u50f9\u3002\u50cf\u4eca\u5e74\uff0c\u963f\u91cc\u5df4\u5df4\u5728\u5be6\u7fd2\u751f\u62db\u8058\u5ee3\u544a\u4e2d\u52a0\u5165\u7684\u5f71\u7247\uff0c\u62cd\u651d\u4e86\u5de5\u4f5c\u74b0\u5883\u7684\u548c\u5404\u7a2e\u8a2d\u65bd\u3001\u798f\u5229\uff0c\u63a1\u8a2a\u4e86\u5f80\u5e74\u53c3\u8207\u4e86\u5be6\u7fd2\u751f\u8a08\u5283\u7684\u5be6\u7fd2\u751f\u7684\u4e00\u4e9b\u611f\u60f3\uff0c\u5f9e\u5be6\u7fd2\u8a08\u5283\u4e2d\u7372\u5f97\u3001\u5b78\u5230\u4e86\u4ec0\u9ebc\uff0c\u7ba1\u7406\u4eba\u54e1\u5c0d\u5b78\u751f\u7684\u8a55\u50f9\u7b49\u7b49\uff0c\u8b93\u6c42\u8077\u8005\u5c0d\u5de5\u4f5c\u6709\u66f4\u4e00\u6b65\u7684\u4e86\u89e3\uff0c\u589e\u52a0\u6c42\u8077\u7684\u5438\u5f15\u529b\u3002<\/p>\n\n\n\n

2. \u6c42\u8077\u8005 (People)<\/h3>\n\n\n\n

\u70ba\u4e86\u63d0\u9ad8\u62db\u52df\u7684\u7cbe\u6e96\u7387\uff0c\u5728\u7b56\u5283\u62db\u8058\u5ee3\u544a\u7684\u6642\u5019\u8981\u601d\u8003\u4e00\u4e0b\u300c\u76ee\u6a19\u300d\u662f\u54ea\u4e9b\u3002\u91dd\u5c0d\u4e0d\u540c\u8077\u4f4d\u7684\u62db\u52df\u4f86\u5236\u5b9a\u65b9\u6848\uff0c\u5ee3\u544a\u7684\u5167\u5bb9\u4e5f\u61c9\u8a72\u4e0d\u4e00\u6a23\uff0c\u9019\u6a23\u80fd\u5920\u6709\u52a9\u63a5\u89f8\u7b26\u5408\u9700\u6c42\u3001\u6709\u80fd\u529b\u7684\u6c42\u8077\u8005\u3002\u50cfApple\u7684\u9019\u4e00\u500b\u62db\u8058\u6280\u8853\u5de5\u7a0b\u5e2b\u7684\u5ee3\u544a\uff0c\u5ee3\u544a\u85cf\u5f97\u5341\u5206\u96b1\u79d8\uff0c\u70ba\u7684\u662f\u8b93\u300c\u6709\u624d\u83ef\u300d\u7684\u5de5\u7a0b\u5e2b\u767c\u73fe\u9019\u500b\u62db\u8058\u7db2\u7ad9\uff0c\u5728\u6536\u5230\u7c21\u6b77\u4e4b\u524d\u5df2\u7d93\u7be9\u9078\u51fa\u4e86\u6709\u80fd\u529b\u7684\u6c42\u8077\u8005\u3002<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u5716\u7247\u4f86\u6e90\uff1a\u4e92\u806f\u7db2<\/p>\n\n\n\n

\u50cf\u9019\u7a2e\u6697\u4e2d\u7be9\u9078\u7684\u505a\u6cd5\u9084\u6709\u4e0d\u5c11\uff0c\u5927\u591a\u662f\u5927\u578b\u4f01\u696d\u6703\u9019\u9ebc\u505a\uff0c\u50cf\u662f\u5728\u905e\u4ea4\u7c21\u6b77\u524d\u9700\u8981\u586b\u5beb\u4e00\u4efd\u554f\u5377\uff0c\u6216\u8005\u505a\u4e00\u4efd\u7db2\u4e0a\u6e2c\u9a57\u521d\u6b65\u4e86\u89e3\u6c42\u8077\u8005\u7684\u8a9e\u8a00\u80fd\u529b\u3001\u5c0d\u8077\u4f4d\u7684\u7406\u89e3\u7b49\u7b49\u3002\u751a\u81f3\u6709\u4e00\u4e9b\u4f01\u696d\u6703\u8981\u6c42\u6c42\u8077\u8005\u5728\u905e\u4ea4\u7c21\u6b77\u7684\u540c\u6642\u9644\u4e0a\u81ea\u5df1\u7684\u4f5c\u54c1\uff0c\u8fd1\u671f\u6709\u4f01\u696d\u5728\u62db\u6536\u71df\u92b7\u5be6\u7fd2\u751f\u7684\u6642\u5019\u4fbf\u7d66\u51fa\u4e86\u4e00\u500b\u6307\u5b9a\u984c\u76ee\uff0c\u8b93\u6c42\u8077\u8005\u6839\u64da\u984c\u76ee\u8a2d\u8a08\u4e00\u500b\u71df\u92b7\u8a08\u5283\uff0c\u85c9\u6b64\u4f86\u9078\u51fa\u6709\u80fd\u529b\u3001\u6709\u50f9\u503c\u7684\u54e1\u5de5\u3002<\/p>\n\n\n\n

3. \u5e73\u53f0 (Place)<\/h3>\n\n\n\n

\u9078\u64c7\u4ec0\u9ebc\u6a23\u7684\u62db\u8058\u5e73\u53f0\u8981\u6839\u64da\u76ee\u6a19\u7fa4\u4f86\u5b9a\uff0c\u5982\u679c\u8aaa\u4f60\u8981\u62db\u52df\u7684\u662f\u666e\u901a\u7684\u6587\u54e1\u3001\u5168\u8077\u7684\u54e1\u5de5\uff0c\u90a3\u62db\u8058\u5ee3\u544a\u5c31\u61c9\u8a72\u6295\u653e\u5728\u4e00\u4e9b\u6c42\u8077\u8005\u5e38\u7528\u7684\u7db2\u7d61\u6c42\u8077\u5e73\u53f0\u3002\u800c\u50cf\u7406\u8ca1\u5e2b\u3001\u7d93\u7406\u7b49\u9019\u4e9b\u9ad8\u7aef\u8077\u4f4d\u57fa\u672c\u4e0a\u4e0d\u6703\u900f\u904e\u9019\u4e9b\u7db2\u7d61\u6c42\u8077\u5e73\u53f0\u4f86\u5c0b\u627e\u5de5\u4f5c\uff0c\u5982\u679c\u60f3\u8981\u5c0b\u627e\u9019\u4e9b\u4eba\u624d\u5247\u61c9\u8a72\u6295\u653e\u5728\u9818\u82f1\uff08LinkedIn\uff09\u6216\u8005\u900f\u904e \u7375\u982d\u516c\u53f8<\/a> \u4f86\u5354\u52a9\u5c0b\u8a2a\uff0c\u9019\u6a23\u7684\u7cbe\u78ba\u6027\u6703\u66f4\u9ad8\u3002<\/p>\n\n\n\n

\u5982\u679c\u662f\u62db\u8058\u517c\u8077\u3001\u81e8\u6642\u5de5\u9019\u4e9b\u6d41\u52d5\u6027\u5927\u7684\uff0c\u5c0d\u54e1\u5de5\u7684\u8981\u6c42\u76f8\u5c0d\u8f03\u4f4e\uff0c\u6295\u653e\u5728\u5e02\u9762\u4e0a\u5e38\u898b\u7684\u7db2\u7d61\u5e73\u53f0\u3001 \u6c42\u8077App<\/a> \uff0c\u6216\u8005\u4f7f\u7528 \u52de\u52d9\u6d3e\u9063<\/a> \uff0c\u9019\u6a23\u6210\u672c\u8f03\u4f4e\uff0c\u6bd4\u8f03\u9ad8\u6548\u3002<\/p>\n\n\n\n

4. \u6210\u672c (Price)<\/h3>\n\n\n\n

\u5c31\u50cf\u662f\u6311\u9078\u5e73\u53f0\uff0c\u900f\u904e\u4e0d\u540c\u7684\u5e73\u53f0\u520a\u767b\u62db\u8058\u5ee3\u544a\u7684\u6210\u672c\u4e5f\u672a\u5fc5\u76f8\u540c\uff0c\u56e0\u6b64\u5728\u9078\u64c7\u62db\u52df\u5c0d\u8c61\u548c\u5e73\u53f0\u7684\u6642\u5019\u8981\u8003\u616e\u600e\u9ebc\u6a23\u628a\u9322\u82b1\u5f97\u66f4\u6709\u50f9\u503c\u3002<\/p>\n\n\n\n

\u7576\u7136\u6709\u4e9b\u516c\u53f8\u4e5f\u559c\u6b61\u300c\u6f01\u7fc1\u6492\u7db2\u300d\uff0c\u5728\u7db2\u7d61\u6c42\u8077\u5e73\u53f0\u520a\u767b\u9ad8\u7aef\u8077\u696d\u7684\u5ee3\u544a\uff0c\u4f46\u662f\u9019\u985e\u4eba\u58eb\u6703\u7d93\u5e38\u95dc\u6ce8\u6c42\u8077\u7db2\u7ad9\u7684\u662f\u5c11\u4e4b\u53c8\u5c11\uff0c\u800c\u4e14\u4ed6\u5011\u5927\u591a\u6703\u300c\u96b1\u853d\u300d\u81ea\u5df1\uff0c\u4e0d\u8b93\u81ea\u5df1\u7684\u7c21\u6b77\u3001\u500b\u4eba\u4fe1\u606f\u5728\u7db2\u7d61\u4e0a\u516c\u958b\u7684\u6d41\u901a\uff0c\u900f\u904e\u9019\u7a2e\u6e20\u9053\u9032\u884c\u62db\u8058\u9ad8\u7aef\u4eba\u624d\uff0c\u6703\u6536\u5230\u7684\u3001\u5408\u9069\u7684\u7c21\u6b77\u5c11\u4e4b\u53c8\u5c11\uff0c\u767d\u767d\u82b1\u8cbb\u5927\u91cf\u91d1\u9322\u548c\u6642\u9593\u3002<\/p>\n\n\n\n

\u4e0d\u8981\u904e\u5206\u5439\u6367\u516c\u53f8 \/ \u8077\u4f4d<\/h3>\n\n\n\n

\u6709\u4e00\u4e9b\u62db\u8058\u5ee3\u544a\u4e0a\u6703\u5beb\u4e0a\u516c\u53f8\u8fd1\u5e74\u696d\u7e3e\u5927\u5e45\u589e\u9577\u3001\u64f4\u5927\u696d\u52d9\u7bc4\u570d\u7b49\u7b49\u7a81\u986f\u4f01\u696d\u7684\u898f\u6a21\u4f86\u5438\u5f15\u6c42\u8077\u8005\uff0c\u4f46\u4e0d\u8981\u8a87\u5927\u7d66\u4e88\u6c42\u8077\u8005\u904e\u9ad8\u7684\u671f\u671b\uff0c\u9019\u6a23\u9577\u9060\u53ef\u80fd\u6703\u5c0e\u81f4\u4eba\u624d\u6d41\u5931\u3002<\/p>\n\n\n\n

\u4e0d\u8981\u5962\u671b\u627e\u5230\u5341\u5168\u5341\u7f8e\u7684\u54e1\u5de5<\/h3>\n\n\n\n

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